The Digital Show attracts thousands of people in Austin, Texas every year. Here, the future is discussed – and more and more political. We introduce the trends of this year’s exhibition. Around 80,000 people from all over the world travel to the combination of digital congress, music and film festival , plus over 350,000 visitors from concerts, exhibitions and film screenings.

Artificial Intelligence: Human, But Not Too Much
Professor at the University of New York and founder of the Future Today Institute says, “Artificial intelligence is not one of those trends. Artificial intelligence is behind each of these trends. Indeed, there was hardly a lecture in Austin without the subject. There are questions about technical possibilities and questions about ethical needs. The answers are summarized: Intelligent technology will become human, but not too human. The technology is still many years away from being able to develop truly human emotions, but already today machines learn to respond to the voice, looks or body tension of their users.
Tech Companies Want To Enter The Health Market
The food, trade and medicine sectors also deal with the digital transformation. For example, the big tech companies are conquering the healthcare market in the coming years. Apple, Microsoft and Facebook run their own health initiatives. Not only does Amazon want to be involved in the insurance market, it also works on an application for its audio assistant.
The Future Has Roles Underneath
One of the biggest trends in Austin is on every sidewalk. Within a few months, electric scooters have conquered many cities for rent, even in Austin, they are ubiquitous. For customers, the system is remarkably simple: A QR code on the handlebar is scanned via a smartphone app, then you can drive off. The costs vary depending on the provider. When the drive is over, you simply turn off the scooter.